Social Media

Social media continues to increase in popularity and number of users at a furious pace. Billions of people around the world use social media every day. Thanks to this, the doors are now open to a whole new industry where you can, for example, work full time with posting pictures on Instagram. But how do you make money on your accounts on social media? What is an Influencer? And who is getting these new jobs? What really makes an influencer? First things first, influencers. This describes the profession quite well. You can call yourself an influencer, there are no limits…

Why use social media? As traditional methods of marketing to customers such as advertising or direct advertising become less and less effective, companies turn to social media to find and communicate with consumers and the people who influence them. Through the social media we can share our opinions, experiences and experiences anytime, anywhere. Social media is a great way to reach and engage potential customers. Companies need to be where current and prospective customers are to make themselves visible to them and create a long-term relationship, and customers are in the social media. For companies, social media can provide opportunities…

Guide: Building a successful social media strategy Creating a successful social media strategy should be easy. You tweet, share photos on Instagram and update the status on Facebook. Most of us are regular users of these tools in our privacy. Therefore, many people believe that it takes just a few minutes of work per day to create a successful social media strategy. It's not that simple, unfortunately. If you want to increase awareness of your brand, you need more than a few posts per day. Social media is more than just a marketing tool. These can be used in many…

Facebook founder Mark Zuckerberg announced that we will continue to see drastically less content created by companies in our news feeds a few years back. The reactions of marketing experts were that the organic distribution of content on Facebook is dead. But what does it look like on other platforms? And does that mean you should focus on advertising alone instead of organic distribution this year? This blog post answers these questions! By this year, a fine-tuned social media strategy is a must, most companies already have a large amount of relevant data to use and the competition for attention…