What is Influencer Marketing? Trying to reach a lot of people by influencing a small group is nothing new. Companies have always wanted to associate their brand with influential people, industry leaders, and celebrities. As long as marketing has existed, celebrities have been able to make money by letting their person adorn cereal packages, billboards, […]
What is the difference between an influencer and an ambassador? Influencers vs. Brand Ambassador You probably already know what an influencer is, considering that you have found this page. But maybe you are more uncertain about what a brand ambassador does. In order to clearly explain the difference, we started by quickly giving a description […]
Four reasons to work with micro-influencers What characterizes micro Influencers is that they do not have as many followers as big influencers but at the same time, they have often built up very strong relationships with their followers, and have an engaged audience. In this article, we share four reasons to work with micro-influencers and go […]
Want to succeed with influencer marketing? Is influencer marketing new to you? Do you have plans to start your first campaign on Instagram? Then the chances are that you have questions and concerns about how to get started. Fortunately, it is neither strange nor unusual – the fact is that you are far from alone. […]
Which social platform should you use for influencer marketing? Influencer marketing is growing enormously both in Sweden and globally, budget is increasingly moving from traditional marketing to Influencer marketing and online marketing, simply because it is where consumers are. They no longer sit with newspapers in their hands and at the post boxes, you can […]
Want to learn How to Approach Influencers? Want to learn how to contact influencers? It is common that you’ll struggle when working in a new area which you have no previous experience with. Sending your first mail to an influencer can feel tricky, how do you write it in an appealing way? What information should […]
Tips for Successful Leadership Are you the boss? Do you have a plan for your leadership? There are many different opinions on how modern leadership should look and there is no doubt that today’s business climate places high demands on you as a leader. We at Inhouse usually say that “it has never been so […]
How much does influencer marketing cost? It is of the utmost importance that both brands and influencers know and understand the cost of social media. The cost of influencer marketing is predicated on the partnership between brands and influencers. This means how much the influencers charge to work with brands, and how much brands are […]
Tips and reasons to use influencer marketing It has become increasingly common for companies to use Influencer Marketing. But why is it so popular? In this blog post, we list the top reasons why you should include Influencer Marketing into your marketing strategy. We will also give you tips on what to consider before using […]
How to Spot if an Influencer is Fake: The Ultimate secrets for Finding out! Brands and companies spend more and more of their marketing budget on Influencer Marketing. Currently, this market is estimated to be worth over $ 15 billion worldwide. It has, therefore, become as popular extremely popular being an influencer as companies are […]
