
2023 Lead Generation Tactics for B2C Companies
Unlike in the past where it was up to a business to reach out to potential customers, today, consumers have evolved in that regard so they also put a great deal of effort into finding your business. However, once they find you, the responsibility of creating something meaningful from that contact lies with you. It is upon you to nurture that lead by making them aware of the service or product offered to eventually having them as a potential customer. In this digital age, marketing tools are continually changing, and so are the market and consumer trends. Therefore, for your…