How to use Content Marketing to Attract Customers and Generate Sales Marketing is about creating interest, a demand, from the consumer. But it’s not enough. Once there, you have to lead the customer along the buying process to get a deal. You can do this with the help of content marketing. Cold leads As a […]
A large part of the marketing department’s work today consists of creating content that facilitates the sales department. Whether it is about creating interest or building knowledge with your leads or customers, the content needs to be accessible and well thought out. But what kind of content is needed to generate leads and customers into […]
The right domain name, an aura of expertise and some simple tricks to get others to tell you why your business is fantastic. In this article, we will go through 4 ways to create a successful brand. 1. Start with the domain name Most buying decisions today are made using the Internet and search engines […]
6 Smart Tips for Companies to Create Higher Engagement in Social Media A quick insight into Instagram and we immediately understand why this channel is so important today. The network, which today has more than 1 billion users and where it is “liked” over 2 billion photos and videos daily, is today by far the […]
10 Tips to Building a Strong Brand Want to build a strong and memorable brand but not sure where to start? Here are 10 crucial steps. 1. Establish a strong idea Don’t settle for a generic and incomprehensible idea that not even management can understand. It’s hard to gather power and make a difference. Treat […]
How to Turn Visitors Into Leads with Marketing Automation As an online business and e-retailer, it is important to drive traffic and convert visitors to leads. With a system for Marketing Automation, you as an e-retailer can automate the distribution of content and ensure that the recipient receives relevant information depending on where he is […]
The Complete Beginner’s Guide to Generating Business Leads What is Lead Generation? Lead generation is about the process of identifying potential customers for the company’s products or services. If you are a salesman or founder of a B2B company, you probably have some experience in the field. Contrary to what some may think, lead generation is […]
How Lead Conversion Works – Guide The journey from visitor to customer is an important part of Inbound Marketing. The importance of designing a good conversion process is often underestimated, but when done well you create an unforgettable experience for your leads, leading to a strong and unique relationship and helping your business grow. What […]
Great Tips to Selling More During the Low Season During the high season, the holidays, that’s when many businesses sell the most. But what about the rest of the year? Whilst holidays are important for many businesses, you should never neglect the rest of the year. But how do you sell more during the low […]
Lead Generation Guide – How to Increase your Leads and Conversions Leads are the metric that, as marketers, we rely on. Because leads mean sales. And sales mean money. Generating leads in high quantity and high quality is a salesman’s foremost task and a successful lead generation process is what keeps your funnel full of […]