
Which Is the Better Investment, SEO or Paid Search?
Many businesses struggle to get noticed online soon after they launch. At this time, you may start looking for ways to get your website, business, or brand in front of as many people as possible. The common solution to this problem is either SEO (Search Engine Optimisation) or paid advertising (PPC). Both are very effective, but what should you consider when deciding which one to invest in? Cost SEO can cost a lot of time and money. This will include hiring the right experts as well as people to create content for your brand. However, it will always be cheaper…