What is Lead Generation? A Complete Guide
What is Lead Generation? A Complete Guide Create leads! There is a lot of talk about how we can use the opportunity with digital channels to create what has become so popular lately - leads. I would guess that there are few of us who work with marketing and sales who do not completely understand the word leads. Like so many other trends I have written about here on the blog, leads is not something new, especially for those who work with sales. Leads is something that has been spoken about for centuries, but as a business and marketer, it…