12 Brand Building Strategies to Boost Your Sales It’s still a bit premature to predict how consumer behavior has been affected by the coronavirus lockdowns. After all, it takes about 66 days to create new habits and the challenges of social distancing are still a huge adjustment with lots of emotions felt. However, key signals […]
The fact that it is important to have an active presence in social media is something most people agree with, but the question is how you should be active and what trends do I see for 2020? More marketers need to look at a longer perspective and do more of what works to get through […]
Hard to keep up the marketing in social media? You’re not alone – many e-merchants start up accounts, which then “slumber”. We have therefore made a list of different types of content, which you can pick up when the inspiration pushes. Let your purpose control the content Before we dive into the suggestions on content, […]
Have you considered using influencers to promote your product or service? Here we go through everything from what the phenomenon means to how to think and plan before contacting an influencer. We also list some common mistakes you should avoid in your collaboration. Marketing then and now Marketing the product or service your company has […]
With banner ads becoming a less reliable ad format, companies are now looking at other digital channels to reach their target audience. One of them is influencer marketing. But the term has already begun to be used misleadingly and the market seems to think that influencers can be automated in the same way as banners. […]
No matter what your business looks like, whether you run a large business or a web shop, or maybe something in between, you’ve probably been told that you need to be featured in social media to find your customers. It sounds good, and so it is, at least in theory. But in practice, it is […]
What is digital marketing and how do you get started? Digital marketing is a strategy that consists of a mix of content marketing, SEO, video, SEM, PPC (paid advertising), social media etc. and is used to achieve a company’s goals. With digital marketing, your company has the opportunity to create more business, build a brand, […]
Despite the fact that all companies are fighting their own struggles and have their own problems, they still start to see the connection between the problems in marketing fairly quickly. Therefore, today we will share the most common mistakes companies tend to make in digital marketing. Of course, also tips on how to solve these […]
Ask a successful business manager or a career-savvy person about their biggest secrets to making a career, so you can be sure that the subtle art of networking is among the top three on their list. Everyone who wants to get somewhere in the business world needs to spend time widening their contact network for […]
You should always network as an entrepreneur. It is a great way to make contacts that can prove to be very valuable. But a lot of people do not have an idea or knowledge of how to do it. As you begin to build your network, you should take on this task with great humility […]